Elevate Your Impact
Strategic guidance for optimizing video engagement.
Attract larger audiences, captivate potential buyers, and accelerate sales opportunities.
Elevate Your ImpactSub-Headline
Strategic guidance for optimizing video engagement.
Attract larger audiences, captivate potential buyers, and accelerate sales opportunities.
About Dave Massingham
I'm Dave Massingham, a dedicated coach passionate about empowering male entrepreneurs in the business and real estate sectors, aged 36-45, to elevate their video content engagement. With 15 years of experience, I utilize the Subscribed Framework to help my clients increase video visibility, attract more buyers, and expand their market reach. My approach blends tailored, actionable insights with a commitment to personal support, guiding clients to achieve the professional success they envision. Whether helping startups or established enterprises, my focus is on delivering strategies that drive significant business growth both nationally and globally.
MODULE ONE
Foundations of Video Marketing
OUTCOME
You'll gain a foundational understanding of what makes video content successful.
DESCRIPTION
This initial phase sets you up to boost video engagement comprehensively. You start by mastering the basics of video marketing and learning to assess your existing content performance effectively.
MODULE TWO
Target Audience Identification
OUTCOME
You'll have a clear picture of your ideal viewer and understand what content appeals to them.
DESCRIPTION
Pinpoint who your content should speak to and learn how to catch their interest. This knowledge allows you to tailor your videos for maximum engagement, reaching precisely the right audience.
MODULE THREE
Crafting Compelling Content
OUTCOME
You'll create appealing content that engages and holds the attention of viewers.
DESCRIPTION
Enhance your content's quality with effective storytelling and emotional triggers. This stage trains you to produce videos that not only draw viewers in but also encourage them to share your content actively.
MODULE FOUR
Optimization for Visibility
OUTCOME
Enhanced visibility on video platforms through optimized titles, tags, and descriptions.
DESCRIPTION
Discover how to boost your videos' reach with SEO strategies designed specifically for video content. By optimizing your titles, tags, and descriptions, you'll ensure that your videos are easily discoverable by your target audience.
MODULE FIVE
Engagement and Call-to-Action Strategies
OUTCOME
You'll incorporate strong CTAs that prompt viewers to act, enhancing lead generation.
DESCRIPTION
Learn the art of creating compelling calls-to-action. This knowledge will transform your viewers into leads by motivating them to engage directly with your content and business.
MODULE SIX
Leveraging Analytical Tools
OUTCOME
You'll proficiently use analytics to make data-driven decisions for content improvement.
DESCRIPTION
Harness the power of tools like Google Analytics and YouTube Insights to evaluate your video performance meticulously. This allows you to refine your strategies based on solid data, tailoring your content to better meet viewer needs.
MODULE SEVEN
Scaling Content Production
OUTCOME
Develop a sustainable content calendar that keeps your audience engaged and attracts new viewers.
DESCRIPTION
Systematize your video production to maintain a steady output, ensuring your presence keeps growing. Build a reliable process for creating and sharing content consistently, which in turn, keeps your audience coming back for more.
MODULE EIGHT
Integration and Automation
OUTCOME
You'll implement tools that automate parts of your marketing, saving time and maintaining consistency.
DESCRIPTION
Explore various automation tools that make managing your video marketing campaigns easier. Streamlining these processes allows you more time to focus on creating impactful content and expanding your business.
Who is it for?
- A male entrepreneur aged between 36 and 45.
- A business owner or real estate agent trying to enhance your video content engagement.
- Motivated to attract more buyers and boost your sales opportunities.
Who is it not for?
- Outside the age bracket of 36 to 45 years or not a male entrepreneur.
- Not interested in improving your video marketing strategies.
- Not looking to enhance your business visibility or expand sales opportunities.
Elevate Your Impact
Strategic guidance for optimizing video engagement.
Attract larger audiences, captivate potential buyers, and accelerate sales opportunities.
Elevate Your Impact
Strategic guidance for optimizing video engagement.
Attract larger audiences, captivate potential buyers, and accelerate sales opportunities.
